Lando Norris net worth 2024 | salary, sponsors & more

The net worth of Lando Norris

Lando Norris is among the top 5 highest-paid current F1 drivers in 2024, is the founder of Quadrant, and has numerous other sources of income that define his net worth. Additionally, his father has a substantial net worth and is said to be the 501st richest man in the UK.

How much does Lando Norris make?

According to various sources, it is estimated that Lando Norris's net worth is around $37 million (£30 million). This inclusion made him part of the Sunday Times Young Rich List in 2022. Currently, Lando Norris lives in Monaco.

Let's delve into how Lando Norris his net worth is defined.
 

The sources of income of Norris
 

Logically, Lando Norris has multiple sources of income, which combined, form the total net worth of the Briton Formula One driver. You should consider the following income sources:
 

• Formula One salary
• Bonuses
• Endorsements
• Investments
• Formula One prize money
• His own business Quadrant 
   

Salary of Lando Norris

RacingNews365.com has learned from sources based within the Formula 1 paddock that Norris is on an annual salary of $20m. This figure excludes driver performance bonuses and personal sponsors. Combined with these endorsements, this results in an impressive net worth of around $37 million  (£30 million), which, of course, is an estimate and not officially confirmed.

Contract lenght Lando Norris

Lando Norris joined McLaren in 2019 alongside Carlos Sainz. He kept performing better over the years and achieved his first podium already in 2020 during the Austrian Grand Prix. During the Miami Grand Prix of 2024, he won a Grand Prix for the first time in his Formula One career. In February 2022, Norris agreed to a multi-year contract with McLaren until 2025.

Which brands sponsor Lando Norris?

A significant source of Lando Norris's income comes from his personal sponsors. The Briton has collaborated with various brands for multiple years. Additionally, Norris owns an esports team called Quadrant, which has been very successful with over 800,000 subscribers on their YouTube channel. This, of course, contributes to Norris's high net worth. Check below which well-known brands sponsor Lando Norris.

Lando Norris' dad net worth (Adam Norris)

Adam Norris is the dad of Lando Norris. He's a former pensions manager and is said to be the 501st richest man in the UK. Adam made his fortune mainly from his financial services business called Hargreaves Lansdown. The net worth of Norris's dad is estimated to be above $200 million.

Why is Lando Norris so popular?

As well as having an infectious personality, Norris has also cultivated a fanbase through streaming online. He regularly plays games such as Call of Duty and Minecraft on streaming platform Twitch, where thousands of people watch him play weekly.

Over the course of the 2020 hiatus due to the COVID-19 pandemic, he was a key member of the so-called 'Twitch quartet' - which also included George Russell, Alex Albon and Charles Leclerc.

His popularity online is such that he founded an e-sports and content creation team in the same year, by the name of Quadrant. Their YouTube channel attracted 100,000 subscribers in just three months.

It's no surprise Norris is a hit for younger fans of Formula 1.