You're in a land of 300 million people and have just partnered with one of its most famous brands in a sport undergoing explosive growth.
What better way to let the masses know this than to hit the go-karting track with one of the biggest talk show hosts in the country?
Well, if you're Sergio Perez and Red Bull Racing, Jimmy Fallon is the perfect way to advertise your upcoming Formula 1 partnership with Ford.
The Tonight Show host challenged Perez to a race at a New Jersey go-karting track shortly before the glitzy launch party in neighbouring New York.
It was a close finish between Perez and Fallon - but was it the ultimate Hollywood ending?
Check out the video below to find out...
Revealed: 2023 F1 driver salaries
How much money will F1's class of 2023 take home with them? It's easy to assume that the likes of Lewis Hamilton, Max Verstappen and Charles Leclerc are the sport's biggest earners, find out which F1 stars take home the biggest pay cheques:
Check out the video below: