Racing Bulls has turned to emerging designers to help design its new-for-2026 F1 team kit in what the team has described as a "first-of-its-kind campaign".
There is a distinctive hint of Ford blue in the clothing, following Red Bull's affiliation with the automotive giant in the development of the new power unit that will be run by both teams this season.
The kit, comprising replica t-shirt, polo shirt, sweatshirt, hoodie, jacket, New Era cap and knit, has been developed in tandem with the up-and-coming designers.
Racing Bulls CEO Peter Bayer said: "We love to do things differently at Visa Cash App Racing Bulls, and the launch of our 2026 team kit is no exception.
"This isn’t just a team kit; it reflects how we are shaping the future of our team and connecting with the next generation of fans.
"By opening our Creator Platform to emerging designers, we’re continuing to create meaningful opportunities for new talent and giving creatives the chance to influence fashion culture within Formula 1.
"Integrating these creators into a campaign is something we’ve never done before, and it offers a real taste of what’s to come from VCARB this year as we proudly showcase this ahead of our season launch later this week."
Liam Lawson, heading into his second season with the team, added: “Launching this year’s kit alongside young creatives was a reminder of how powerful this sport can be in supporting future generations, both within and beyond motorsport.
"The design remains true to our identity, and I’m looking forward to wearing the kit at track as we take on a new and exciting season."
Lawson will be joined on the grid this year by a new team-mate in British rookie Arvid Lindblad.
Lindblad said: “Unveiling the new team kit means the season is getting close, which is pretty special knowing it will be my first year in Formula 1.
"I had a lot of fun working with people who really embrace the team’s values, and it feels great to be part of something that feels authentic to the team."
Check out the new team kit below!
Also interesting:
The 2026 F1 Cars Revealed: Everything You Need to Know!
Discover how the 2026 F1 regulations will revolutionise the sport, with a shift to movable wings instead of traditional DRS, to the increased electrical power in the hybrid systems, and the introduction of 100% sustainable fuel.
Don't miss out on any of the Formula 1 action thanks to this handy 2026 F1 calendar that can be easily loaded into your smartphone or PC.
Download the calenderMost read
In this article
Join the conversation!