F1's Team Principals look set to be given their own parade ahead of the 2022 Miami Grand Prix, similar to that regularly seen involving the drivers.
Ahead of every Formula 1 race, the drivers head onto the back of a low-loader which is taken on a tour of the circuit.
The parade allows fans present at the event to see the drivers up close and out of their cars, often chatting with one another or being interviewed.
Now, though, the official schedule for the 2022 Miami Grand Prix shows that a 'Team Principals' Parade' will also be staged, five minutes after the 'Drivers' Parade', apparently the first of its kind.
Team Principals' Parade comes amid F1's growing popularity in US
The decision to parade the Team Principals at the Miami International Autodrome comes amid the sport's continued growth in the United States.
It also follows the release of the fourth season of Netflix's hit show Drive To Survive, a documentary series that has offered sports fans a glimpse into the cut-throat world of F1.
The show has helped to elevate the profiles of the teams' bosses, including Toto Wolff, Christian Horner and Guenther Steiner.
According to figures published by American broadcaster CNBC, the season-opening Bahrain Grand Prix lured in more than one million American viewers, more than any Formula 1 race shown on cable in the country since 1995.
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