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Audi

Audi announce new major partner ahead of debut F1 season

Audi is inching ever closer to its maiden season on the F1 grid next year.

Audi has confirmed it has signed a deal with Visit Qatar for the 2026 F1 campaign.

Visit Qatar will become a principal partner of the Audi F1 squad for its maiden season in the sport, when it takes over the Sauber-run team currently operating under the Stake name.

Audi has been preparing for its F1 entry for several years, with its entry aligning with the start of the sport's new era under fresh technical regulations.

The German marque has already confirmed financial platform Revolut will be its title sponsor next year and has now added Visit Qatar to its list of high-profile partners.

“The Qatar Grand Prix has grown into a valued destination on the F1 calendar,” said team boss Jonathan Wheatley. 

“Welcoming Visit Qatar as a partner and bringing Qatar’s unique blend of culture, warmth, and innovation to F1 fans around the world is a natural next step to highlight what makes this country such a remarkable destination. 

“Through unique fan events, cultural showcases, and digital experiences, we are excited to partner with Visit Qatar to foster global cultural connections, built through the platform of Formula 1.”

Audi will enter the 2026 campaign with Nico Hulkenberg and Gabriel Bortoleto forming its driver line-up.

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