Mercedes will demonstrate their public support for the LGBTQ+ community by sporting a new version of its logo for the next three Formula 1 Grands Prix. The team will wear a 'Rainbow Pride Star' in place of their famous three-pointed emblem, on the nose of the W13, for races in Azerbaijan, Canada and Great Britain. The eight-time Constructors' Champions will be doing so to raise awareness for pride month and what it represents, across June and early July.
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Drivers will join team in marking Pride Month
The team have also confirmed that both Lewis Hamilton and George Russell will wear the 'Rainbow Pride Star' on their race helmets for the three events. It will be part of a range of internal and external activities carried out by the team for Pride month as part of their 'Accelerate 25' programme. The new logo will also be displayed across the team's social media platforms, along with on that of other companies in the Mercedes-Benz family.