Formula E has announced a collaboration with various content creators as part of the 'Formula E EVO Sessions' programme.
The partnership has been struck with Arcade, the “powerhouse” production company behind the Sidemen.
The one-day event will take place on February 15th in Saudi Arabia and see a handful of UK content creators jump behind the wheel of the GEN3 Evo race car.
The content creators will be split into two teams - Senõr Frogs, led by TheBurntChip with Behzinga, WillNE, Arthur TV and Izzy Hammond completing the teams line up. Team QuickStars will be captained by Vikkstar, with its full line-up to be revealed on February 7.
“The event will be live-streamed on Formula E’s YouTube channel.
“EVO Sessions is about pushing motorsport into places it’s never been before,” said Formula E E CEO Jeff Dodds.
“By putting the world’s most influential content creators into the GEN3 Evo car, and giving them a genuine competitive format, we’re opening Formula E to hundreds of millions of new fans in a way that feels authentic, exciting and bold.
“This year, we’ve really stepped up a gear to create what we know will be a truly entertaining experience for fans to follow.
“It’s never happened before in motorsport and we are proud to be leading the way.”
The first EVO Sessions took place last year in Miami, featuring the names such as Brooklyn Beckham and Sergio Aguero.
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